A campaign needs more than a first draft. Someone has to agree on the audience, gather evidence, keep the message consistent, and decide what is ready to publish. Tale gives your marketing team and AI agents one project in which to organize that work.
Turn the campaign brief into work people can follow
Create a project for a product launch, event, or ongoing campaign. Add the brief, reference material, brand guidance, and acceptance criteria. Break the work into tasks with a clear owner and reviewer: audience research, positioning, a landing-page draft, email copy, or a results report.
Delegate suitable tasks to configured project agents. Teammates can follow progress, mention the assigned agent in task comments to give it direction, and review the returned files and report. Separate agents can work on independent tasks within your deployment's available sandbox capacity.
Example: prepare a product launch
| Task | Expected deliverable | Review question |
|---|---|---|
| Research the audience | A sourced summary of problems and buying criteria | Does the evidence support the proposed message? |
| Draft the campaign | Landing-page copy and an email sequence | Are the claims accurate and the voice consistent? |
| Prepare the handover | A checklist of assets, owners, and next actions | Is each item ready for its publishing destination? |
An agent's finished turn is a result to inspect. Your publishing process and configured tools determine how approved material reaches the website, mailing system, or social channel.
Keep feedback attached to the result
Request revisions on the task that produced the draft. The brief, discussion, and deliverables remain part of the project, so the next reviewer can see what the team asked for and what changed. Use a defined workflow when recurring steps need the same sequence of actions.
Tale fits teams that want to coordinate campaign work across people and agents. If your main need is a channel-specific editor or advertising platform, keep that tool in the workflow and use Tale to organize the work around it.
Start with one campaign and one reviewable output. See how project tasks work, explore agent delegation, or request a demo with your own campaign brief.